The latest from La Vie as we set the pace across Asia Pacific

La Vie Hotels & Resorts, today announced it has appointed to manage Cairns Harbourside Hotel, a 173-room property on the Cairns Esplanade overlooking Trinity Bay. Set across landscaped tropical grounds with direct Esplanade frontage, Cairns Harbourside Hotel features 173 guest rooms and suites with private balconies, an outdoor pool, flexible event spaces catering for up to 300 guests across the property, and an on-site restaurant and bar.

The appointment builds on a period of sustained growth for La Vie, which has expanded its managed portfolio across Queensland and beyond over the past year, including the Mercure Townsville, the recent opening of Holiday Inn Townsville and the announcement of Le Méridien Lindeman Island Resort & Spa as well as Westin Gold Coast in partnership with Marriott International. Cairns is serviced by Cairns International Airport, offering direct flights to key domestic markets including Sydney, Melbourne, Brisbane, Gold Coast and Perth, alongside a growing international network. Current direct international routes include Tokyo and Osaka, Singapore, Auckland and Christchurch, Denpasar and Nadi, with a new Hong Kong service from Cathay Pacific, Finnair and Swiss International Air Lines launching in December 2026.

As the primary gateway to the Great Barrier Reef and Daintree Rainforest both UNESCO World Heritage-listed Cairns continues to draw strong leisure, MICE and inbound tourism demand from across Asia-Pacific and New Zealand, reinforcing Cairns Harbourside Hotel's position as a well-connected base for both international and domestic visitors.

Jerry Xu, CEO of La Vie Hotels & Resorts, said: “Cairns has been a strategic market for La Vie for some time, and we are delighted to establish a presence in one of Australia's most resilient tourism destinations. Cairns Harbourside Hotel is an outstanding asset with a prime waterfront location, a loyal guest following and tremendous long-term potential. Together with the ownership team, we look forward to leveraging La Vie's commercial platform, operational expertise and owner-first philosophy to enhance performance, strengthen the hotel's market position and build on its success for many years to come.”